UNIVERSAL WCMS - An Open Source Web Content Management System and Customer Relationship Management for e-Business
Vicente Galiano Ibarra, Héctor Migallón Gomis, David Pérez Caparrós
2007
Abstract
Web technologies bring to the companies the opportunity to show their products and services around the world, increasing the number of potential customers. Furthermore, the evolution of these technologies in the last few years has allowed the development of Web applications to access private customer data from anywhere at any time, it is an important improvement to customers. This paper proposes an Open Source tool to create and manage a Corporate Management web Site (CMS), and to provide Customer Relationship Management (CRM) Web application without requirements of Web programming knowledge. Universal Web Content Management System accomplishes wide range of small and medium-sized businesses requirements, through high customization capability and low implementation cost.
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in Harvard Style
Galiano Ibarra V., Migallón Gomis H. and Pérez Caparrós D. (2007). UNIVERSAL WCMS - An Open Source Web Content Management System and Customer Relationship Management for e-Business . In Proceedings of the Second International Conference on e-Business - Volume 1: ICE-B, (ICETE 2007) ISBN 978-989-8111-11-1, pages 183-186. DOI: 10.5220/0002108901830186
in Bibtex Style
@conference{ice-b07,
author={Vicente Galiano Ibarra and Héctor Migallón Gomis and David Pérez Caparrós},
title={UNIVERSAL WCMS - An Open Source Web Content Management System and Customer Relationship Management for e-Business},
booktitle={Proceedings of the Second International Conference on e-Business - Volume 1: ICE-B, (ICETE 2007)},
year={2007},
pages={183-186},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0002108901830186},
isbn={978-989-8111-11-1},
}
in EndNote Style
TY - CONF
JO - Proceedings of the Second International Conference on e-Business - Volume 1: ICE-B, (ICETE 2007)
TI - UNIVERSAL WCMS - An Open Source Web Content Management System and Customer Relationship Management for e-Business
SN - 978-989-8111-11-1
AU - Galiano Ibarra V.
AU - Migallón Gomis H.
AU - Pérez Caparrós D.
PY - 2007
SP - 183
EP - 186
DO - 10.5220/0002108901830186