A COMPARISON OF WEB SITE ADOPTION IN SMALL AND LARGE PORTUGUESE FIRMS
Tiago Oliveira, Maria F. O. Martins
2008
Abstract
This study compares the impact of different Technology-Organization-Environment (TOE) factors on the web site adoption decision in small and large firms. A survey that was undertaken by the National Institute of Statistics on the use of Information Technologies (IT) by firms in Portugal was used as the empirical basis for this study. We found significantly differences in the factors that determined web site adoption decision in small and large firms. While large firms are mainly influenced by organizational and environmental factors, small firms are also concerned about the technological context. Moreover, the results of our study suggested that, for Portuguese firms, the only factor that is equally important as web site facilitator is competitive pressure.
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in Harvard Style
Oliveira T. and F. O. Martins M. (2008). A COMPARISON OF WEB SITE ADOPTION IN SMALL AND LARGE PORTUGUESE FIRMS . In Proceedings of the International Conference on e-Business - Volume 1: ICE-B, (ICETE 2008) ISBN 978-989-8111-58-6, pages 370-377. DOI: 10.5220/0001907603700377
in Bibtex Style
@conference{ice-b08,
author={Tiago Oliveira and Maria F. O. Martins},
title={A COMPARISON OF WEB SITE ADOPTION IN SMALL AND LARGE PORTUGUESE FIRMS},
booktitle={Proceedings of the International Conference on e-Business - Volume 1: ICE-B, (ICETE 2008)},
year={2008},
pages={370-377},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0001907603700377},
isbn={978-989-8111-58-6},
}
in EndNote Style
TY - CONF
JO - Proceedings of the International Conference on e-Business - Volume 1: ICE-B, (ICETE 2008)
TI - A COMPARISON OF WEB SITE ADOPTION IN SMALL AND LARGE PORTUGUESE FIRMS
SN - 978-989-8111-58-6
AU - Oliveira T.
AU - F. O. Martins M.
PY - 2008
SP - 370
EP - 377
DO - 10.5220/0001907603700377