USER PSYCHOLOGICAL APPRAISAL OF ENTERPRISE WEB 2.0-DEPLOYMENT

Sacha Helfenstein

2008

Abstract

Effective exploitation of emerging Web-based social information and communication tools has become the new mandate in contemporary enterprise IT-strategy. However, current assessments and recommendations are generally biased in favouring normative considerations from a technical and business angle; and deficient in their emphasis of the implementation- over the adoption-perspective on technology deployment. The current paper propagates the enhancement of Enterprise Web 2.0-research, discourse, and practice by placing it into the focal point of a multi-disciplinary scientific approach comprising services, design, and, importantly, user science. User psychological insight serves as basis for contending essential human adoption barriers and arising dissonances between technical and human use-related promises of Web 2.0; both of which need to be recognized and productively dealt with in the organizational context of Enterprise Web 2.0.

Paper Citation

in Harvard Style

Helfenstein S. (2008). USER PSYCHOLOGICAL APPRAISAL OF ENTERPRISE WEB 2.0-DEPLOYMENT . In Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 5: ICEIS, ISBN 978-989-8111-40-1, pages 424-427. DOI: 10.5220/0001727404240427

in Bibtex Style

@conference{iceis08,
author={Sacha Helfenstein},
title={USER PSYCHOLOGICAL APPRAISAL OF ENTERPRISE WEB 2.0-DEPLOYMENT},
booktitle={Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 5: ICEIS,},
year={2008},
pages={424-427},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0001727404240427},
isbn={978-989-8111-40-1},
}

in EndNote Style

TY - CONF
JO - Proceedings of the Tenth International Conference on Enterprise Information Systems - Volume 5: ICEIS,
TI - USER PSYCHOLOGICAL APPRAISAL OF ENTERPRISE WEB 2.0-DEPLOYMENT
SN - 978-989-8111-40-1
AU - Helfenstein S.
PY - 2008
SP - 424
EP - 427
DO - 10.5220/0001727404240427