BUSINESS PROCESS MODEL FOR INCORPORATING DESCRIPTIVE AUDIO IN TV SHOW PRODUCTION

Yuval (Jack) Sade, Atul Garg, Malgorzata Plaza

2011

Abstract

Audio Description (AD) is an effective tool which can enhance the comprehension of a TV show or a movie for visually impaired audiences. Unfortunately, the implementation of AD tends to be expensive and only a few companies adopt this practice. For example, only a handful of films are audio described for the visually impaired. This paper evaluates an Alternative Method, a new process model developed for a TV show production industry, in which AD is incorporated into the production process. The currently adopted practice or a Conventional Method requires sending an episode to a third party describer in order to add AD. According to the preliminary results of the analysis conducted in this paper, Alternative Method is slightly more efficient than a currently adopted practice but allows reducing the production time and yields a superior quality product. The contribution of this research is that it provides a way to improve efficiency and effectiveness of AD, which will increase the range of its implementation.

Paper Citation

in Harvard Style

Sade Y., Garg A. and Plaza M. (2011). BUSINESS PROCESS MODEL FOR INCORPORATING DESCRIPTIVE AUDIO IN TV SHOW PRODUCTION . In Proceedings of the 8th International Conference on Informatics in Control, Automation and Robotics - Volume 2: ICINCO, ISBN 978-989-8425-75-1, pages 399-406. DOI: 10.5220/0003531703990406

in Bibtex Style

@conference{icinco11,
author={Yuval (Jack) Sade and Atul Garg and Malgorzata Plaza},
title={BUSINESS PROCESS MODEL FOR INCORPORATING DESCRIPTIVE AUDIO IN TV SHOW PRODUCTION},
booktitle={Proceedings of the 8th International Conference on Informatics in Control, Automation and Robotics - Volume 2: ICINCO,},
year={2011},
pages={399-406},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0003531703990406},
isbn={978-989-8425-75-1},
}

in EndNote Style

TY - CONF
JO - Proceedings of the 8th International Conference on Informatics in Control, Automation and Robotics - Volume 2: ICINCO,
TI - BUSINESS PROCESS MODEL FOR INCORPORATING DESCRIPTIVE AUDIO IN TV SHOW PRODUCTION
SN - 978-989-8425-75-1
AU - Sade Y.
AU - Garg A.
AU - Plaza M.
PY - 2011
SP - 399
EP - 406
DO - 10.5220/0003531703990406