IMPLICIT INDICATORS FOR INTERESTING WEB PAGES

Hyoung-rae Kim, Philip K. Chan

2005

Abstract

A user’s interest in a web page can be estimated by unobtrusively (implicitly) observing his or her behaviour rather than asking for feedback directly (explicitly). Implicit methods are naturally less accurate than explicit methods, but they do not waste a user’s time or effort. Implicit indicators of a user’s interests can also be used to create models that change with a user’s interests over time. Research has shown that a user’s behaviour is related to his/her interest in a web page. We evaluate previously studied implicit indicators and examine the time spent on a page in more detail. For example, we observe whether a user is really looking at the monitor when we measure the time spent on a web page. Our results indicate that the duration is related to a user’s interest of a web page regardless a user’s attention to the web page.

Paper Citation

in Harvard Style

Kim H. and K. Chan P. (2005). IMPLICIT INDICATORS FOR INTERESTING WEB PAGES . In Proceedings of the First International Conference on Web Information Systems and Technologies - Volume 1: WEBIST, ISBN 972-8865-20-1, pages 270-277. DOI: 10.5220/0001235202700277

in Bibtex Style

@conference{webist05,
author={Hyoung-rae Kim and Philip K. Chan},
title={IMPLICIT INDICATORS FOR INTERESTING WEB PAGES},
booktitle={Proceedings of the First International Conference on Web Information Systems and Technologies - Volume 1: WEBIST,},
year={2005},
pages={270-277},
publisher={SciTePress},
organization={INSTICC},
doi={10.5220/0001235202700277},
isbn={972-8865-20-1},
}

in EndNote Style

TY - CONF
JO - Proceedings of the First International Conference on Web Information Systems and Technologies - Volume 1: WEBIST,
TI - IMPLICIT INDICATORS FOR INTERESTING WEB PAGES
SN - 972-8865-20-1
AU - Kim H.
AU - K. Chan P.
PY - 2005
SP - 270
EP - 277
DO - 10.5220/0001235202700277